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How a Fixer can Help you Crew your Next Project

Having the right crew for a job or production is absolutely key when it comes to making sure that the end product is high quality and something you and your company can be proud to share with the rest of the world. If you're working on a large project, it's important to have a full crew, especially if they're already established as a team.
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Elements your Digital Ads Need to Convert

In today's world of technology, digital ads are going to be one of the most important types of advertisements you put out into the world. They are also one of the most effective ways to generate sales and reach potential customers. But in order for digital ads to be successful, they need to contain certain elements that will help them convert into sales.
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Drones 101: Professionals vs. Amateurs

Working with drones in film production is becoming increasingly popular, as they offer a unique perspective and can be used in a variety of ways. However, it's important to remember that not all drone operators are created equal. There are many amateurs out there who may be cheaper to hire, but working with a professional is always the best option.
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The Benefits of Working with an Established Crew on Your Film Crew members setting up a set

The Benefits of Working with an Established Crew on Your Film

When it comes to your next film production, you want to make sure that it is of the highest quality possible. Hiring an established professional production crew can ensure that your project is completed on time and within budget. In addition, a professional crew will have the experience and expertise necessary to create a high-quality product that meets your specific vision.
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Recipe for Creating a Short Film Headshot of woman with long blond hair wearing light colored headphones posing for the camera

Recipe for Creating a Short Film

Short Films. They're the perfect way to get your filmmaking career started. They offer great marketing opportunities and showcase your creativity. They offer your brand new work to the film industry, which can be a great stepping stone into getting your big break.
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The Benefits of Creating Content en Masse Leather shoes, old mantle clock, black t shirt that says Drink Superior Coffee a coffee cup of coffee, a black cap and striped suspenders on display

The Benefits of Creating Content en Masse

We understand that it can take a lot of time to create content. You find yourself creating one or two TikToks for your business a day, taking and editing new photos each day for various social media outlets, and it seems like it never ends! All of this can take a couple of hours (or more!) out of your day. It can cost money to outsource content creation, which can be difficult to justify when you’re running a business.
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What makes a good 1st AC Male crew member wearing a gray cap taking picture of set

What makes a good 1st AC

When it comes to your production crew, you want to make sure that everyone working on your team is highly skilled and competent in their craft. This is especially true for your first assistant camera operator, or 1st AC.
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What Your Brand Video Might be Missing Woman with long blond hair being filmed holding her hands up signaling number eight

What Your Brand Video Might be Missing

What does your video marketing campaign look like? Does it include a Brand Video? If not, it should! Brand Videos are a powerful marketing tool that allows you to tell your story and connect with your audience on a deeper level. Brand videos are an essential part of marketing your company, brand, or product. They give potential customers a way to see what your brand is all about and how it can benefit them.
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What Makes a Good PA View from behind of Joshua on set wearing a black cap by a video camera talking with two female crew members

What makes a good PA

There are many different jobs to be done during film production. We've already covered what makes a good Director of Photography and what makes a good Gaffer, but what about the other positions that need to be filled?
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What makes a good DP Male crew member using a video camera in the studio

What makes a good DP

Every role in a production crew is important to the success of a project, but none more so than the director of photography. The DP is responsible for ensuring that the images captured on film are faithful to the director’s vision and are aesthetically pleasing. And whether you're creating videos for your marketing campaign or shooting a television show to boost your brand recognition, you want to make sure that you have the best DP for the job!
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Best Practices When Shooting for YouTube

YouTube has become one of the most popular platforms for sharing videos, and it's no wonder why: it's easy to use, and it's free. But just because YouTube is easy to use doesn't mean that anyone can produce a great video. It takes some planning and effort to create a video that will capture an audience's attention and keep them engaged.
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Gaffer Group of crew members filming on set

What makes a good Gaffer

Having the right crew for your video production is absolutely crucial. And while every member of the crew is important, the gaffer is perhaps the most crucial. After all, they are responsible for lighting the set, which can make or break a production.
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TikTok Best Practices for Brands Black and white view looking up at woman wearing white crop top and camouflage pants looking down the street

TikTok Best Practices for Brands

There's no doubt that TikTok  is one of the hottest social media platforms right now. With over 1 billion active users worldwide, it's a great place for brands to reach a large, engaged audience. It's also a great place to show off your brand's story and express creativity while improving the visibility of your brand and sales.
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Teleprompters 101

Teleprompters are great tools for video production that help you make sure that you're delivering your lines on time and accurately. But how much do you actually know about teleprompters? Have you ever used one for a production? If not, you're missing out!
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C&I Studios Blog How Video Helps with your SEO Ranking

It's no secret that video is a powerful marketing tool. In fact, including videos on your website can actually help improve your SEO ranking. Video production is becoming increasingly popular and for good reason. Video content helps to engage viewers and keep them on your site longer, which are both signals that search engines look for when determining your ranking.
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Trends in Logo Design for 2023

As we move towards the year 2023, there are some key trends in logo design that businesses should be aware of. Logos are an important part of your company's branding efforts. Having a great logo can mean all the difference when it comes to brand recognition and successful marketing.
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Hiring a DP for your Production

Having the right crew to work on your next film or commercial production is crucial. A director of photography (DP) can make or break your project. Their expertise in lighting, camera operation, and shot composition are essential to creating a successful final product. Hiring the right crew is one of the most important parts of pre-production  for both film and commercial productions.
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Essential Elements of a 90-Second Brand Video

When it comes to brand videos, there are a few essential elements that can make or break your video. It's important as a brand to create videos that will engage your audience. Videos and other long-form content tend to get more engagement than shorter content, so it's important to make sure that your brand video is interesting and engaging.
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How to Choose the Right Music for your Film

Choosing the right music or soundtrack for your film production is one of the most important aspects of creating a film that will resonate with audiences. The music can make or break a scene and can be the difference between an emotionally powerful film and one that falls flat. Music is one of the most widely used tools in film to set the tone and mood of a scene and can be used to foreshadow events or build tension. It can also be used to create an emotional connection between the characters and the audience.
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A Brand Storytelling Primer

Video production is a powerful way to tell your brand's story. It can help you connect with your audience on an emotional level and communicate your message in a way that words alone cannot. But how do you make sure that you're telling the right story?
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Where to find full crews for film production

When it comes to your next film production, you want to make sure that you have the right film crew for the task at hand. There are a few things to consider when you're putting together your film crew, but the most important thing is to make sure that everyone on your team is qualified and experienced.
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I Want to Produce a Documentary but Don’t Know Where to Start

Documentaries are becoming one of the most popular genres of films being created today. From True Crime series to shows explaining how our favorite things and media have been made in the past, there's a documentary out there for everyone to enjoy and learn from. If you're interested in documentary filmmaking but don't know where to start, here are a few of the basic steps to get you on your way.
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Why Brands are moving to long-form content

Long-form content is the future of marketing. Many brands are making the effort to create long-form content as part of a long-term marketing strategy. This type of content is a great way to not only keep your current audience but to entice a whole new audience into paying attention to your brand.
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What Makes a Good Grip Male and female crew members setting up a set with equipment

C&I Studios Blog What Makes a Good Grip?

In order to create a successful film or video, you need to have the right crew, talent, equipment, and locations. It's like a recipe, and adding the wrong or too much of an ingredient can ruin the final product. The grip is an important part of film and video production, and there are a few key things that make a good grip.
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Corporate documentary Crew filming a woman with long hair wearing a black outfit on set

Why Creating a Documentary is Good for Corporate Business

There are many benefits to corporate businesses when it comes to film production, especially in creating documentaries. Documentaries can be used to tell the story of a company, its products, or services in a compelling and interesting way, particularly Hybrid Documentaries. They can also be used to raise awareness about important issues or causes.
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Why Having a Professional Film Editor Color Correct Your Films is a Must Side by side comparison of an image of a camper on a driveway

C&I Studios Blog Why Having a Professional Film Editor Color Correct Your Films is a Must

When it comes to film, color is important. It's perhaps one of the most important aspects of the film that you should be paying attention to in post-production. Why? Because the color of your film can set the entire mood and tone of the piece. A professional film editor who is experienced in color correction can make all the difference in how your film looks and feels.
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C&I Studios Blog 7 Key Elements of an Explainer Video

If you're thinking about creating an explainer video for your business, there are a few key elements that you'll need to make sure it's successful. Explainer videos are a great way to spread information about different products and services and introduce new concepts to potential customers. However, in order for them to be effective, explainer videos need to be clear, concise, and engaging.
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The versatility of a green screen in film production and where to find a professional video company that has one Side profile silhouette of a solder wearing gear in front of a green backdrop in a studio

C&I Studio Blog The versatility of a green screen in film production and where to find a professional video company that has one

A green screen is an incredibly versatile tool that can be used in a number of different ways in film production. From providing a backdrop for special effects to creating a completely green environment, a green screen can offer a lot of options for directors and producers. It's one of the many pieces of gear that can really make your film something extra special!
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C&I Studio Blog Who Should Rent a Podcast Studio

If you're podcasting on a budget, renting a podcast studio can be a great way to get professional-quality audio without breaking the bank. Let's face it, microphones and podcasting gear are expensive and sound proofing can take a lot of work, and are you really able to dedicate a whole room in your home or office to recording podcasts? Probably not.
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C&I Studio Blog Beginners Guide to Mastering an Audio Track

When producing audio, the mastering stage is often one of the most important, yet also one of the most misunderstood. It's important for the entire production process to be given the proper attention, but oftentimes mastering is viewed as the "end all, be all" of audio production when in reality, it's just one part of a much larger process. Today, we'll break down the basics of audio mastering and give you some tips on how to approach it as a beginner.
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C&I Studio Blog 8 Technologies Revolutionizing the Film Industry

Technology is always changing. And with those changes come new opportunities for the film industry. Whether they're technologies meant for the filming process, post-production, or even the prop department, each one of these new technologies has the potential to change how movies are made. Better technologies usually open up new opportunities for films, such as adding new ways to get the right camera angles or even in how you view the finished film.
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Shooting on Location vs. Shooting in a Studio Rental and When You Need to Use Both View from behind of woman wearing a hoodie looking out at the water from a ciff

C&I Studio Blog Shooting on Location vs. Shooting in a Studio Rental, and When You Need to Use Both

Knowing where you're going to be filming is important to the entire film production process. Knowing your filming location will help you when it comes to the details of the production. You'll be able to plan for what kind of set needs to be built, what kind of lighting you need to set up, audio information, and what kind of crew you'll need. And, you'll be able to budget accordingly!
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C&I Studio Blog How to stand out during a casting call for a media production company

The casting process is one of the most important aspects of film and media production. A casting call is an opportunity for you to show off your acting or modeling skills, land the role you've always wanted, or continue to build upon your experience and resume. Post-production is an important step in creating beautiful photography, no matter if it's wedding photography, pictures meant for advertising, product photography, or simply snapshots to post on social media.
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