PH5

393 NYC, now known as LUME Studios — a pop-up event space located on one of New York City’s most dynamic streets — recently hosted an event for advanced contemporary woman’s fashion brand PH5. PH5 was looking for a creative agency that could capture the energy of their latest fashion show, how they transform LUME’s space, and how their audience experiences their art. They asked for one video that would tie all of this together. What we created was the first piece of story-driven media that is going to elevate PH5 as one of the most adventurous and outgoing fashion brands in New York City.